BRANDING • 2025

Logo • Naming • Visual identity

Inspired by the Mediterranean region, one of the Blue Zones, areas with a high concentration of centenarians, the Villa Senior brand stands for healthy longevity.

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Slide 2 – The silver generation wants to live longer and better with premium hospitality services and the warmth of a home.

Villa Senior, 5 star well-being.

Slide 3 – Inspired by the Blue Zones.  The region of Sardinia, in Italy, is one of the five Blue Zones – areas of the world with a high concentration of centenarians. The secret? A lifestyle that prioritizes healthy eating, strong emotional bonds, connection with nature, and a deep respect for aging.